Media Liability Insurance
Media Liability Insurance is a type of specialized Professional Liability Insurance. It provides protection for authors; publishers or broadcasters; advertising or PR agencies; and other media professionals if sued for libel, slander, defamation, infringement of intellectual property, invasion of privacy, personal injury, and other media related claims.
This insurance will play for defense costs and associated expenses as well as settlements or adverse verdicts at trial.
Do you need Media Liability Insurance?
If you’re in the media industry, it’s important to purchase Media Liability Insurance to protect yourself from claims arising from the offenses mentioned above. The reason for this is while Commercial General Liability Insurance normally provides protection for these claims under a part of the policy called “Personal & Advertising Injury Protection,” media professionals would be specifically excluded from this protection.
Media professionals excluded from Personal & Advertising Injury protection who need to buy media liability insurance would include:
- Film and TV producers and distributors
- Advertising agencies
- Multimedia companies
- Digital content providers
- Brand managers
- Public relations firms
Media Liability Insurance Costs
Media Liability Insurance costs are based on a number of factors which include:
- Business experience
- Gross sales
- Limits chosen
- Loss history
Not all Media Liability Insurance policies are created equal. Insurers’ policies often vary while some businesses need a customized plan to suit their specific requirements.
Reach out to me when you’re considering Media Liability Insurance. I will discuss with you how it works and assess if it fits into your risk management needs. If you determine this coverage is needed I will then provide you with comparative Media Liability Insurance quotes from multiple insurance carriers so you can get the best possible rate.
As an insurance broker I help businesses throughout Oregon and the Pacific Northwest manage risk.